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Journal of Management and Business Research, 2004
21（ 6 ）：759-776
DOI： 10.6504/JOM.2004.21.06.04 |
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| The Analysis of Managing Strategy in Different Stages of Organization Life Cycle : A Multi-Cases Approach of Motor Firms in Taiwan |
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Despite the large amount of extent research on some issues of OLC(Organizational Life Cycle), most researches have focused on how to distinguish the OLC stages of enterprises and given very little attention to what business model is satisficing at different OLC stages. There fore, this study extends prior research on OLC to reply two questions about Taiwanese motor firms (1). What problems would come up at each c4fferent OLC stage? (2). What strategy would be adopted to cope with those problems at c4fferent stages to upgrade firm c competitive advantage?
Up to now, there are 13 motor firms in Taiwan. Development orbit of them will be conducive to catch on the motor industry development in Taiwan. Such analysis has implications for both theory and practice. In view of this, first, this paper classify OLC into five stages inception stage, growth stage, mature stage, renewal stage, and atrophy stage. Second, on the basis of these five stages, we proposed some problems at different stages through rich secondary data, archival data, and depth interview for 13 motor firms in Taiwan. Finally, the paper adopts triangulation of multi-sources data to explore managing staratgies at different stages for these 13 motor firms in Taiwan.
This paper proposed 5 propositions by way of above research process (1). In inception stage, motor firms in Taiwan are easy to survive regardless of coming from any strategies of different business, up-down stream business, or horizonal business. (2). In growth stage, motor firms in Taiwan are able to steady by overcoming some constrains of organiztional domains and resources. (3). In mature stage, motor firms in Taiwan may adopt proactive strategy to maintain competition advantages through upgrading core competence of research and development and manufacture. (4). In renewal stage, the earlier motor firms in Taiwan were aware of getting to renewal stage, the higher successful possibility of organization reengineering was. (5). In atrophy stage, motor firms may keep off declining vicious cycle by crafting image package, raising product quality, and ascertaining services after selling. |
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| Taiwanese Motor Firms, Organization Change, Organization Development, Organizational Life Cycle |
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